The Art & Science of Achieving Product Market Fit – Insights from a Serial Entrepreneur

While we realize the importance and urgency of riding technology or global macro trends to displace incumbent, 9 out of 10 startups fail. The primary reason being the failure to achieve a product-market fit. In this talk Shirish Nadkarni discusses the importance of conducting customer discovery in a highly disciplined manner to really understand customer pain points and testing value propositions through online advertising. He shares the insights and key metrics that you need to track to determine if you have achieved product-market fit. In the discussion afterwards, we highlight the traits and toolkit of a successful entrepreneur applicable to R&D/Technology/New Product Development professionals in established corporations. All content contained within this webinar is copyrighted by Shirish Nadkarni and its use and/or reproduction outside the portal requires express permission from Shirish Nadkarni.

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